The cover of a brochure

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The cover is the first impression a customer gets of a company or product. It must be designed so attractively that the customer is keen to pick up the brochure and browse through it. In addition to an aesthetically pleasing design, india mobile number data the feel of a brochure can also contribute to this – a special cover paper, embossing, or even partial printing varnish that highlights certain fonts or parts of the cover.


In our example, a paper material with two different surfaces was used for the cover. The flap is made of chromosulfat board, which is often used for packaging materials (e.g., cereal boxes) – this board is very stable and robust. The inside features a brown, natural backing, whose texture and color matched the theme. But more on the topic of connecting the content and design of a brochure later in the article.



You also have the choice of four, six, or eight-page covers. Choosing a six- or eight-page cover allows for more content in the brochure, and thanks to the double format when the cover is opened, there's room for a large photo, an overview map, or a graphic. This also gives the cover, and therefore the brochure as a whole, greater stability.


GAG_GB_2014_Photo2_ppt_600x375GAG Annual Report, six-page cover, unfolded
Brochure without a cover?
A brochure without a cover may seem unusual at first glance, but there are many creative ways to make it appealing. Instead of relying on the classic cover, you can use different folds, such as the poster brochure or special folds, to create unique designs.