Suggestions and thoughts based on the MAN principle
Posted: Tue Jan 21, 2025 10:53 am
Procurement trend analysis: Use big data to analyze the purchasing trends of foreign trade customers in recent years, whether they are increasing or decreasing, so as to judge their business development.
Competitor analysis: Pay attention to your competitors’ customer base and understand their supply capabilities and service levels. When competitors have supply chain problems or their service quality declines, it’s the best time to intervene.
Supplier replacement: When high-quality foreign trade customers frequently change suppliers or their purchase volume continues to increase, it means that they are dissatisfied with the existing suppliers or their demands are increasing. At this time, through big data monitoring, we can seize foreign trade business opportunities in time and become their new supplier.
3.
Sales activities are inseparable from the MAN principle, namely purchasing power (Money), purchasing decision-making power (Authority) and purchasing demand (Need). To egypt whatsapp resource whether a company is a potential customer, it is necessary to study its purchasing power, key decision makers and judge its demand.
1) Customer background check
First, we need to conduct background checks on foreign trade customers to determine their purchasing power and budget. We can use trade data to understand the customer's main business, annual purchasing volume, purchasing frequency and other information to assess their real purchasing power. The specific steps include:
Competitor analysis: Pay attention to your competitors’ customer base and understand their supply capabilities and service levels. When competitors have supply chain problems or their service quality declines, it’s the best time to intervene.
Supplier replacement: When high-quality foreign trade customers frequently change suppliers or their purchase volume continues to increase, it means that they are dissatisfied with the existing suppliers or their demands are increasing. At this time, through big data monitoring, we can seize foreign trade business opportunities in time and become their new supplier.
3.
Sales activities are inseparable from the MAN principle, namely purchasing power (Money), purchasing decision-making power (Authority) and purchasing demand (Need). To egypt whatsapp resource whether a company is a potential customer, it is necessary to study its purchasing power, key decision makers and judge its demand.
1) Customer background check
First, we need to conduct background checks on foreign trade customers to determine their purchasing power and budget. We can use trade data to understand the customer's main business, annual purchasing volume, purchasing frequency and other information to assess their real purchasing power. The specific steps include: