No photo? The graphics work too. Not the dull stock ones, but lively and bright
Posted: Wed Jan 22, 2025 5:05 am
How to choose images for contextual and targeted advertising that will be clicked on
4 Use faces
Advertisement images featuring real people's faces are more attractive than those featuring inanimate objects. Users simply won't be able to pass by the gaze staring at them.
How to choose images for contextual and targeted advertising that will be clicked on
Targeting a male audience? A photo of an attractive uruguay mobile phone numbers database girl will work no matter what you're advertising. And we're not talking about adult.
How to choose images for contextual and targeted advertising that will be clicked on
How to choose images for contextual and targeted advertising that will be clicked on
Important: When adding images with faces to your ad, remember to obtain written permission from the person in the photo.
5 Go the creative route
When you do advertising "like everyone else", you shouldn't expect the result to be "better than everyone else". Look at your competitors' advertising creatives and bring in a fresh twist.
How to choose images for contextual and targeted advertising that will be clicked on
Creative Ad Examples
In topics with a wide audience (entertainment, leisure, etc.) you can use any creative ads - here it is important to attract as many users as possible.
How to choose images for contextual and targeted advertising that will be clicked on
An example of a creative ad without a clear message
But when creating such ads in a narrow niche, do not overdo it. It is important that users understand what is being discussed and click consciously. Otherwise, after clicking, many will simply leave.
What mistakes should you avoid when choosing images for advertising?
Please note that images with incorrect formats are cropped , which may prevent users from understanding what is depicted on them.
How to choose images for contextual and targeted advertising that will be clicked on
4 Use faces
Advertisement images featuring real people's faces are more attractive than those featuring inanimate objects. Users simply won't be able to pass by the gaze staring at them.
How to choose images for contextual and targeted advertising that will be clicked on
Targeting a male audience? A photo of an attractive uruguay mobile phone numbers database girl will work no matter what you're advertising. And we're not talking about adult.
How to choose images for contextual and targeted advertising that will be clicked on
How to choose images for contextual and targeted advertising that will be clicked on
Important: When adding images with faces to your ad, remember to obtain written permission from the person in the photo.
5 Go the creative route
When you do advertising "like everyone else", you shouldn't expect the result to be "better than everyone else". Look at your competitors' advertising creatives and bring in a fresh twist.
How to choose images for contextual and targeted advertising that will be clicked on
Creative Ad Examples
In topics with a wide audience (entertainment, leisure, etc.) you can use any creative ads - here it is important to attract as many users as possible.
How to choose images for contextual and targeted advertising that will be clicked on
An example of a creative ad without a clear message
But when creating such ads in a narrow niche, do not overdo it. It is important that users understand what is being discussed and click consciously. Otherwise, after clicking, many will simply leave.
What mistakes should you avoid when choosing images for advertising?
Please note that images with incorrect formats are cropped , which may prevent users from understanding what is depicted on them.
How to choose images for contextual and targeted advertising that will be clicked on