This data is an encouraging sign that
Posted: Wed Jan 22, 2025 8:31 am
This episode shows that, despite all the ambivalence surrounding what is called purpose-driven capitalism or the ESG agenda, as well as the risks of merely rhetorical stances and disguises such as ethics washing , there are clear signs that neither companies nor consumers and investors are any longer willing to accept or tolerate some stances taken by corporate leaders, especially when these demonstrate a misalignment with the company's values and may compromise its reputation and business potential.
This has an immediate consequence of redefining the role of corporate leaders, since what they think and defend in terms of values and positions is also reflected in the organization. The problem becomes proportionally sms gateway hungary greater according to the importance and centrality of the corporate leader.
In this sense, the newspaper Valor Econômico reports a statement by Professor Gilberto Sarfati, coordinator of senior management programs at FGV, that “in business models based on the figure of the entrepreneur, in which the founder is the brand’s flagship – as is the case with G4 Educação, founded by Tallis –, reputational damage tends to be greater”. He adds that “in the case of G4, the company will be put to the test. There is a risk of boycott by users and of having the brand associated with misogynistic speech, which could even impact those who work at the company”.
The report goes on to show several other reactions to Tallis Gomes' speech, including initiatives on LinkedIn for people to delete their personal data from G4 and the cancellation of a lecture that was to be given by the executive.
However, it is important to note that such reactions and reputational damage can be faced by any type of company, even more impersonal publicly traded companies in which there is no founder. In fact, executives are the concrete externalization of the company to the public, so their words and opinions matter.
This has an immediate consequence of redefining the role of corporate leaders, since what they think and defend in terms of values and positions is also reflected in the organization. The problem becomes proportionally sms gateway hungary greater according to the importance and centrality of the corporate leader.
In this sense, the newspaper Valor Econômico reports a statement by Professor Gilberto Sarfati, coordinator of senior management programs at FGV, that “in business models based on the figure of the entrepreneur, in which the founder is the brand’s flagship – as is the case with G4 Educação, founded by Tallis –, reputational damage tends to be greater”. He adds that “in the case of G4, the company will be put to the test. There is a risk of boycott by users and of having the brand associated with misogynistic speech, which could even impact those who work at the company”.
The report goes on to show several other reactions to Tallis Gomes' speech, including initiatives on LinkedIn for people to delete their personal data from G4 and the cancellation of a lecture that was to be given by the executive.
However, it is important to note that such reactions and reputational damage can be faced by any type of company, even more impersonal publicly traded companies in which there is no founder. In fact, executives are the concrete externalization of the company to the public, so their words and opinions matter.