How far is your e-commerce technology now?
Posted: Thu Jan 23, 2025 3:53 am
The development of e-commerce platforms has never stopped. Why? With the increasingly dense competition in the e-commerce market, there needs to be something called a “differentiator”. However, of course, the “differentiator” cannot be arbitrary. It must continue to encourage the growth of the e-commerce platform. Well, augmented reality technology in e-commerce is considered as one alternative. The allure presented by AR technology is also no joke. Several reviews of users of the Dulux visualizer and Ikea Place e-commerce applications have shown how much it helps consumers in shopping online. Why?
So far, there is still a stumbling block that also acts as list of northeast cell phone numbers a big wall that separates online stores and offline stores . Trying and seeing the goods directly. As a result, many e-commerce consumers are hesitant. Will the dimensions of the goods match, the color match, the size, and so on. When augmented reality technology in e-commerce is successfully executed, consumer doubts will gradually be eliminated. The reason is, AR technology is able to display the dimensions, colors, and patterns of goods to be purchased with precision. There are no more cases of being too big, too small, wrong color, and other problems.
It is proven that augmented reality technology can increase company profits. Starting from increasing customer retention to getting e-commerce application recommendations from consumers can be a trigger in increasing profits.
However, augmented reality technology cannot stand alone. Especially if it is an additional feature on an e-commerce platform. Of course, integration between AR technology and other technologies in e-commerce must be realized. Well, artificial intelligence and big data are considered suitable to accompany AR technology in e-commerce. In addition to making e-commerce platforms smarter, they can also optimize user data to produce useful information for platform development.
So, Or maybe there are those who are just starting to develop e-commerce? Don't be careless, okay? That's because the competition of e-commerce platforms is getting tighter. Therefore, it is also important to choose the right Software House to ensure your e-commerce platform can be profitable.
So far, there is still a stumbling block that also acts as list of northeast cell phone numbers a big wall that separates online stores and offline stores . Trying and seeing the goods directly. As a result, many e-commerce consumers are hesitant. Will the dimensions of the goods match, the color match, the size, and so on. When augmented reality technology in e-commerce is successfully executed, consumer doubts will gradually be eliminated. The reason is, AR technology is able to display the dimensions, colors, and patterns of goods to be purchased with precision. There are no more cases of being too big, too small, wrong color, and other problems.
It is proven that augmented reality technology can increase company profits. Starting from increasing customer retention to getting e-commerce application recommendations from consumers can be a trigger in increasing profits.
However, augmented reality technology cannot stand alone. Especially if it is an additional feature on an e-commerce platform. Of course, integration between AR technology and other technologies in e-commerce must be realized. Well, artificial intelligence and big data are considered suitable to accompany AR technology in e-commerce. In addition to making e-commerce platforms smarter, they can also optimize user data to produce useful information for platform development.
So, Or maybe there are those who are just starting to develop e-commerce? Don't be careless, okay? That's because the competition of e-commerce platforms is getting tighter. Therefore, it is also important to choose the right Software House to ensure your e-commerce platform can be profitable.