Get to Know the Impact of Digital Technology in Business
Posted: Thu Jan 23, 2025 7:03 am
A survey conducted by Nielsen and KCPB shows that 87% of Indonesians prefer to use a product or service that comes from a community share or assessment from other customers. Over time, this trend is getting stronger in business centers, you can see an example from online lodging service providers .
In the past, people stayed in comfortable hotels with more privacy. However, now they are switching to more affordable accommodations offered directly by the owners. In fact, they even try to share the facilities in the accommodation to get a new local experience that is quite unique. In addition, now there is a digital-based transportation service that facilitates people's mobility.
This means that businesses that still survive with list of egypt cell phone numbers traditional and conventional methods must make strategic changes that lead to digital technology in order to survive and be able to compete with other similar businesses. The shift and use of technology in the business and industrial sectors can trigger quite significant impacts, namely:
1. Faster Access for Customers
Now, customers can enjoy many services with just one application. In fact, access can still be done even though the internet connection is not very good. For example, online transportation services have succeeded in transforming conventional motorcycle taxi transportation. In fact, customers no longer need to walk to get a vehicle, because the driver will pick up and deliver according to the specified location.
Not only is it easy to transport via two or four-wheeled vehicles, through the same application, customers can also send goods in one day and order various types of food.
2. New Innovations in Doing Business Intelligence
Now, with digital technology, business owners will find it easier to get all information related to potential customers that they have never gotten before. In-depth information research in the digital world can be used to predict consumer behavior, find new appropriate target markets, and even be used as a basis for making solutions and policies.
One example is the Chinese company Alipay, which operates in the financing sector. This company uses data from transactions made by each customer through e-commerce as a reference for making decisions, whether someone can get a loan without ever seeing the type of assets owned. In addition, companies can now also purchase data through other sources such as social media.
In the past, people stayed in comfortable hotels with more privacy. However, now they are switching to more affordable accommodations offered directly by the owners. In fact, they even try to share the facilities in the accommodation to get a new local experience that is quite unique. In addition, now there is a digital-based transportation service that facilitates people's mobility.
This means that businesses that still survive with list of egypt cell phone numbers traditional and conventional methods must make strategic changes that lead to digital technology in order to survive and be able to compete with other similar businesses. The shift and use of technology in the business and industrial sectors can trigger quite significant impacts, namely:
1. Faster Access for Customers
Now, customers can enjoy many services with just one application. In fact, access can still be done even though the internet connection is not very good. For example, online transportation services have succeeded in transforming conventional motorcycle taxi transportation. In fact, customers no longer need to walk to get a vehicle, because the driver will pick up and deliver according to the specified location.
Not only is it easy to transport via two or four-wheeled vehicles, through the same application, customers can also send goods in one day and order various types of food.
2. New Innovations in Doing Business Intelligence
Now, with digital technology, business owners will find it easier to get all information related to potential customers that they have never gotten before. In-depth information research in the digital world can be used to predict consumer behavior, find new appropriate target markets, and even be used as a basis for making solutions and policies.
One example is the Chinese company Alipay, which operates in the financing sector. This company uses data from transactions made by each customer through e-commerce as a reference for making decisions, whether someone can get a loan without ever seeing the type of assets owned. In addition, companies can now also purchase data through other sources such as social media.