This is how you find them

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Arzina3225
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Joined: Sun Dec 22, 2024 3:17 am

This is how you find them

Post by Arzina3225 »

Micro-influencers are everywhere and nowhere. Start by choosing the channels that fit your brand’s target audience. On Instagram, for example, search for hashtags. Once you’ve found an influencer you find interesting, look at the accounts he or she follows or comments on his or her posts.

Approach the influencer with a personal message. Play open cards and explain what message you would like to convey. There is a good chance that the influencer, if it is a good match, will respond positively and will also enjoy thinking about your campaign.

Influencer platforms
Admittedly, it can be a time-consuming task to find, approach and continue to monitor influencers. There are now also tools that can help you with this, such as the influencer platforms Influentials (available at SocialToday) and Join . They often have thousands of (micro)influencers in their database at home and abroad. This way you can approach several at once. They then respond to your briefing, after which you can make agreements about the content and compensation. Also handy: you can often keep a clear eye on the results of all channels on such a platform.

Jolique Möller looked into her crystal ball and expects that in a while we will even talk about 'nano-influencers'. They have about 1,000 followers and are strongly focused on a city or region. These local heroes have an even better relationship with their followers.

Have you ever worked with micro-influencers? What are canada whatsapp number your experiences? Share your tips below!

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