What is Sendinblue and Why Use It?
Sendinblue is a marketing platform. It helps businesses manage many tasks. These tasks include email campaigns and landing pages. Most importantly, it helps with SMS marketing. Using Sendinblue, a business can send many text messages at once. This is called a bulk SMS campaign. You can also set up messages to send automatically. For example, a welcome text when someone signs up. The platform makes these tasks easy. It has tools to build your contact list. It also provides reports on how well your messages are doing. This helps you see what works best. It saves you a lot of time and effort.
Building Your First SMS Campaign
Starting an SMS campaign is simple. First, you need to collect phone numbers from your customers. You must get their permission first. This is a very important rule. You can collect numbers through your website or at checkout. Once you have a list, you can create a message. The message should be clear and to the point. It should also have a clear purpose. Are you offering a discount? Are you sharing a new product? After you write the message, you choose who gets it. Then you press send. It is that easy.
Tips for a Successful SMS Strategy
To have a great SMS campaign, you must follow some tips. First, send messages at the right time. Don't send texts in the middle of the night. Second, personalize your messages. Use the customer's name if you can. Third, make sure your messages are useful. People should feel happy to get your texts. Always include a call to action. This tells the person what to do next. For example, "Click here to shop now." Finally, always give people a way to stop getting your messages. This is good for your brand. It also keeps you in line with rules.