All of these popup templates for abandoned cart recovery come with built-in countdown timers:
As mentioned above, unexpected costs like shipping and transaction fees are the number one reason customers abandon their carts on ecommerce sites.
The “unexpected” part is really important. If a new zealand consumer email list customer expects to see fees when they’re checking out, it’s not going to impact their desire to make the purchase. But if a $25 shipping fee suddenly appears out of nowhere, that’s going to be a problem.
The solution? Use a sticky bar to inform your potential customers about your store’s shipping costs or any other important information they need to see before checkout.
Since sticky bars remain on the customers’ screen as they scroll down the page, you can be sure that everyone will see the important information and won’t forget about it.
And, if you use a website personalization platform like OptiMonk, you can adapt your messages to automatically show location-specific shipping info to each user based on where they’re browsing from. This makes sense for ecommerce stores that get a lot of international visitors.