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3. Recommendations and referrals

Posted: Tue Dec 24, 2024 10:51 am
by Shakil1984
When the CPV of a product is high, it means that people feel like they’re getting a good deal. This makes it easier for your customers to justify making a purchase.

The more you focus on your customer’s needs and personalize their experience, the easier it is for them to perceive value in your products.

2. Better customer reviews
Products with a high perceived value are more likely to be reviewed (and get better reviews) online. Customer reviews shine a light on your products and services, and increase other potential customers’ willingness to buy.

You want your sales to result in satisfied customers, because they recommend your business or online store to others. Encouraging this kind of positive word of mouth is a great way of expanding your customer base, turning your customers into brand ambassadors!

Customers perceive value in 3 key factors
When it comes to increasing south africa consumer email list CPV, you need to know about the factors that come into play when a customer thinks about a company’s products.

Let’s go through the 3 key factors that go into a customer’s perception of a product’s value.

1. Physical value
A product’s physical value relates, as you would expect, to the physical characteristics of the product.

This can be evaluated in a number of different ways depending on the type of product and the consumer’s expectations of it.

For instance, a product made from high-quality materials will have a higher customer perceived value than one made from low-quality materials.