There are countless rapport techniques. In any case, to help you start using this strategy, we have selected the most effective ones. Take a look:
Mirroring
Mirroring is probably the most famous rapport technique. Mirroring basically means “copying” the way the other person behaves, from gestures and posture to slang and tone of voice. Discovering common interests can also be considered part of mirroring.
Even if unconsciously, acting in a similar way outlook email list generates empathy and connection between two people. But be careful: it is important that this is developed gradually, acting naturally, so as not to seem fake.
Good posture
In this case, we are talking about the set of factors that involve body language, speech and even emotional state. In a business relationship, the other party tends to judge you (usually unconsciously). By maintaining good posture, you convey confidence, which makes the client feel more confident about closing a deal.
Did you know that, according to studies , adopting a posture and attitude increases testosterone levels (the dominance hormone) and reduces cortisol (the stress hormone)? This allows you to convey credibility and deal well with criticism and objections that may arise when selling.
Look into the eyes
More than just a rapport technique, the act of looking into someone's eyes is a great demonstration of attention. Have you ever noticed that when we are truly interested in a conversation, we tend to maintain constant eye contact?
This doesn't mean you should stare at the other person for long minutes (which could be a little creepy). Just look into their eyes in a simple way, as if you were talking to a close friend.
Show genuine interest
One of the best ways to create a genuine connection with someone is to take an interest in them. You can ask about the challenges they’re facing and their goals — and if they’re open to it, you can even talk about their personal lives.
Once again, it is worth remembering that rapport will only emerge if the interest is genuine. Otherwise, the client will easily realize that you are trying to force an approach. A simple example of applying this technique is to mention that you really liked something you saw on the prospect's website , and ask a few questions to find out more about it.
In this article, we talk about the importance of rapport and how this state generates fluidity and trust in communication — whether it is sales or not. This feeling that the conversation flows comes precisely from naturalness: rapport cannot be forced.