Reels: You have up to 90 seconds to grab attention with something fun, short and spontaneous.
IGTV: longer, more informative content should be created through this channel, as the platform provides up to 60 minutes.
Feed: From news to quick information, the feed is the best choice, and you have from 3 seconds to 60 minutes.
Just like feed and IGTV, stories vary from 3 seconds to 60 minutes .
Humanize your communication
Unlike LinkedIn , where the content is more geared towards a corporate audience and morocco phone number library uses more serious language, many people access Instagram precisely looking for entertainment.
Many people want to interact with friends, family, content producers, and celebrities.
You can use more serious language, share tips, sell your solution, but your communication must have at least 1% entertainment, whether to inspire, entertain or attract attention through emotion .
Furthermore, entertainment content is one of the most viral content formats on Instagram, as it is capable of connecting with users and is shared more quickly.
Currently the video formats available on the platform are:
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