WhatsApp messaging for retail trade in food and non-food products is used to establish close contact with the client. You can start a conversation with him if the user wrote first. To motivate him to do this, you can place a WhatsApp button on the site. The store can write to the client first if they have their phone number, left, for example, when filling out a form to receive a loyalty card or in another way. In this case, you can only send a template message that has passed moderation in the application. When integrating with a CRM system, you can send a mailing directly from it, for example, notify about a change in the order status. Read also: « Using the information service for a clothing store » Mobile PUSH notifications in retail store app PUSH notifications are instant pop-up messages in a retail store’s mobile app.
Their main advantage is high australia phone number list deliverability, reaching 95-98%. This is because the user doesn’t even need to open the push, as the notification appears in the smartphone’s notification bar along with other notifications. , i.e. they are not perceived as spam. Instant notifications can redirect the client to a banner with a promotion, a product card, a mini-landing page with links to the site, social networks, directions, etc. The tool has a wide range of possible applications. We offer 9 ideas on how to use mobile PUSH notifications for food and non-food retail : Send a personalized offer to an inactive customer, such as a shipping discount. When the customer is near the outlet, send him a notification about a special offer. Send a push notification with information about accumulated points and tell what they can be spent on.
Tell us about a seasonal promotion or sale by adding a link to a selection of products. Invite the user to subscribe to social networks. Offer to leave a rating for the order, product, delivery. Notify about new arrivals to the store. Remind about the need to make a purchase, for example, to buy winter tires before the start of the next season. Congratulate the client on his/her birthday or other holiday and offer a gift or bonus. Email newsletter for contacting retail store customers Email newsletters for retail trade in food and non-food products provide no less marketing opportunities . You can get a client's email in different ways, for example, when they register on the site or fill out an application for a loyalty card. It is important to ask the user to confirm their email using the double opt-in method with the first email.
This also makes PUSH unobtrusive
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