Why are they silent?

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The answer is obvious. The transition to content marketing is not possible for most major players in the SEO market. The entire business of SEO companies was initially built on the purchase of link mass. Look, each of the players has its own link aggregators. Link purchase ceased to play any significant role in the late 2000s.


More precisely: it continues to play a role to this day, but search engine thailand consumer email list algorithms for accounting for link mass have become more complex, search engines have learned to identify purchased links from natural ones with a high degree of reliability. And a business built on link purchase cannot be rebuilt overnight on content marketing rails. Although everyone obviously understands the importance of changing strategies.


The results of an Econsultancy study , which surveyed more than 1,300 marketers and Internet executives, confirm this: 90% of respondents said that the importance of content marketing will grow significantly in the next 12 months. 44% of respondents reported that content marketing strategies are a more effective sales tool than traditional advertising. 55% of business owners who advertise their brand online rely on content marketing as their primary promotion tool in 2013.