Continuing with more email marketing titles

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By incorporating these strategic segmenting tactics in the email campaigns, the floral industry has witnessed an additional growth of -in open rate and approximately in click-through rate on a year over year basis. This is over and above the usual growth rate. The best part? This segmentation strategy is not confined to the floral industry. Slicing the audience into various segments, along with good template design (here are some great inspirations for valentine’s day newsletters) and in-line communication, can work wonders in increasing the open rate and click through rate of just about every ecommerce company.

Has your ecommerce company had ig data success with list segmentation? Share your experiences in the comments below.Everybody wants a high-converting landing page. And for good reason. The “fastest way to boost [online] Results” isn’t increasing your marketing budget, launching a slick new social strategy, or even partnering with a mega influencer. No, what your site really needs to drive bottom-line results are landing pages that get clicked. Here’s the problem: if all you optimize are the on-page elements … you’re actually ignoring one of the most crucial steps in the entire conversion process: “what’s next?” in other words, unless you have a plan to nail what happens immediately after someone signs up for your email list … that landing page you worked so hard to create may just be worthless.

To put it bluntly, default “thank you” pages and “click here to confirm” messages suck. They’re canned, unengaging, and thoroughly inhuman. Even worse, they totally squander all the positive momentum earning a new subscriber naturally generates. So, instead of dropping the ball with your very first interaction, here are three ingredients you can use to create high-converting confirmation pages and emails. Show them exactly what’s next to begin, high-converting confirmation pages and emails are all about making it easy for your reader to say, “yes.