1. Identify your target audience

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There are many ways to get your content to appear on the For You page, but having your video content seen by people who follow you can also help your content go viral, help you get more engagement, and Help convert these followers into customers.

TikTok is one of the only social media platforms that provides feeds specifically for the people a user follows, which makes followers more valuable on the platform than on other platforms. Learn how to grow france b2b leads your followers so you can build an active audience of TikTok users.

The first step to growing followers on any social channel is to make sure you know the target audience for your content and that you are creating content that your target audience will enjoy.

There are several ways to increase your TikTok followers.

First, consider taking a look at the competitors and influencers in your industry. What type of content do they publish? Take note of the most popular videos and use them to come up with your own unique ideas.

Next, think about the type of content you publish on other feeds. While the content you post on TikTok can vary greatly, you can still identify some common trends and content types or ideas that you know will perform well.

Finally, just take a moment to review your customer personas again and remind yourself of their likes and dislikes. What do they want to see on a platform like TikTok?

Remember, this is all a process of trial and error, especially with a new, viral network like TikTok. You can try a million different types of videos before you find one that really resonates with your audience.