Telegram is a new, increasingly popular messenger. Today, it is used by more than 200,000 million people, including a large number of Russian-speaking users. Therefore, every day, many channels are created that share content with their subscribers.
A Telegram channel is something similar to a VKontakte group, but in a highly minimized form. There are no likes or comments (although, now, with the help of special bots, they are connected to the channel), but there is only a news feed, where the channel administration publishes messages.
Where to start promoting a telegram channel? Choose the right topic
Where to start? Start by choosing a channel topic. The topic will determine phone number library the promotion strategy in the future. Let's look at some possible topics:
1Humor. One of the most popular topics. Every user goes to social networks to relax and have fun. You can come up with a character and tell people about him, using funny, relevant jokes. If you don’t want to bother, then, as an option, choose a victim, for example, a cat, and start telling everything he does, says to you, etc. Naturally, making fun of him. You can simply publish relevant jokes and anecdotes.
2News. Everyone is already bored with the uninteresting statement of facts, news from TV channels. That is why news Telegram channels are popular. Why? Because it is thanks to these channels that we can hear an objective (or subjective) point of view from an ordinary person who runs this channel. This is what makes news Telegram channels valuable. In addition, here you can often find news that has not passed through the censorship filter.
3Music. It's no secret that music has become an integral part of life. Therefore, when running such a channel, you should make playlists for all occasions, talk about the latest news from the world of music, publish new music (fortunately, the functionality allows it). It would be a good idea to concentrate on one genre of music. All this will lead your channel to popularity and will be in demand.
4Narrow specialization. Another good option is to choose some narrowly specialized topic and focus on it. For example, like our channel @GIGANIKA PROMO - marketing of services. Or freelancing. Or writing sales texts. The main thing is to make sure that your potential audience is on Telegram. Just think soberly - if you are going to write about growing seedlings, then a Telegram channel is unlikely to suit you. If your topic is tricks of working in Photoshop - then it may very well be.
Design and configure your telegram channel correctly
Name. This is the most important part of your telegram channel, which will be one of the decisive factors in promotion. It is worth coming up with a simple and memorable name that can be easily typed - both from a mobile and a computer keyboard. Also, do not forget that the channel name should reflect the idea and content of the content that will be posted there. Use words that the user can enter in the channel search bar.
Description. Here you can describe your telegram channel, briefly explain what it is about, how it can be useful.
Avatar. This is also worth paying attention to. Let it be just a small circle, but it can play a far from insignificant role in the development of your Telegram channel. It should be bright to stand out in the list of channels, and definitely recognizable.
Notification system. Make sure that notifications for new posts are turned on in your channel settings. If you publish content late at night or early in the morning (before lunch on weekends), it is better to turn off notifications for these posts so as not to cause a negative reaction from subscribers.
1 way to promote a telegram channel. Placement in telegram directories
After creating and designing a channel, you must upload and advertise your link in Telegram directories. This is where you need to start promoting your Telegram channel. This should be a self-evident truth for you. List of the most popular Telegram directories.
Top 5 ways to promote a telegram channel
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