Ensure you're hosted on a high-speed infrastructure

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Check and optimize your site speed for Black Friday web traffic
Another crucial step in preparing your website for Black Friday is optimizing its speed and ensuring it can handle the expected high traffic, so it doesn't cost you lost sales or annoy website visitors.

Check your current website speed : Make sure your website loads in less than 2 seconds, as sites that take longer to load are generally considered slow and may drive visitors away. You can test your site speed using various online tools such as GTmetrix, Pingdom, and if you are using WordPress, you can use our Speed ​​Optimizer plugin , which, in addition to testing speed, will provide you with all the essential optimization tools seamlessly.

It's extremely important to have your website hosted with a reliable rcs data laos provider that provides you with a fast web hosting infrastructure to achieve optimal performance. It directly influences critical factors such as server performance, how traffic is managed and allocated (especially important when you expect huge spikes in web traffic during events like BFCM), network latency, caching implementation, CDN systems, and much more.

Evaluate whether your website can handle Black Friday web traffic : Before BFCM, it's helpful to examine your website's daily resource usage, such as CPU time and program executions. Also, analyze your website's traffic statistics and try to find information about previous periods when you offered promotional offers. When doing so, try to estimate whether you'll need more resources and possibly a hosting plan with more space to prepare your website for Black Friday traffic.