Online visitors leave a trail of useful information as they shop, including demographic data, location data, behavioral data, and more. Here are some examples:
All the data an ecommerce store knows about its visitors
As you can see, it’s even possible to tailor your messages for first-time and completely anonymous visitors, before they make a single click on your website!
For example, if you see that a shopper is from Germany based on their IP address, you can show a message informing them that you ship to Germany.
Or you could display personalized messages for visitors arriving from a Facebook campaign.
As soon as a site visitor starts switzerland customer email list browsing your site, you have even more data.
For example, if the visitor clicks on a summer dress, then they’re probably interested in summer dresses and you should show them more summer dresses.
Popup displayed to a website visitor browsing summer dresses
Another popular method for collecting data is monitoring a visitor’s cursor movement and scrolling. Looks like the visitor is about to leave the site without buying or subscribing? Show them an exit-intent popup with a personalized message at the exact right millisecond and stop them in their tracks.
Popup displayed to a website visitor arriving from Facebook
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