website, they are our real contents,

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And even in this case, the crawlers will understand that your contents are well connected to each other allowing the user a good user experience thanks to the numerous inherent insights. And you will be rewarded with a good positioning in SERP! If we always take our cooking blog we could create tags with recipes for each region or gluten free recipes for example. Unlike categories, you can insert more than 1 tag for each content on your website, but don't overdo it, don't exceed 2 or 3 tags per content. Articles or products Here we are, we have reached the leaves of our tree.

These are the final pages of our i.e. product pages in somalia business email list the case of an e-commerce or articles, in the case of a blog. Our objective is included in these pages, that is, the conversion attempt, which must materialize: the user must do what we want . So, if we have a blog we should create fantastic content that is worth reading, rich in content, with optimized images and a final call to action: subscribing to your newsletter, for example. In the case of an e-commerce, however, we must create a product page that is as detailed as possible, with all the information that the customer expects to find and obviously the button: add to cart.

To help you design the site structure you can use a tool like GlooMaps . site architecture tree diagram How to outline the site content hierarchy Up to now we have said that creating a site tree is important to obtain greater conversion and to position yourself better in the SERP. But how do you create a hierarchy? Let's go and see the fundamental steps of this process. Define goals based on business The first step is definitely to identify the objectives of your business by imagining the path that the user could take to reach the objective you have set.